360° Marketing is rooted in a holistic marketing philosophy and uses a series of marketing mix elements designed to implement the brand’s campaign strategy.
Also referred to as Integrated Marketing, this is about creating synergies of consistent messaging through all the marketing channels (or touchpoints), leading the customer through the various stages of the journey.
At Make My Campaign, we provide a comprehensive suite of services and solutions for traditional and digital media. Depending on your campaign objectives, we could take an integrated approach or focus on any one channel only.
